Good Directions Group

Just weeks before the launch of the new and much talked about breakfast TV show ‘Daybreak’ we were approached to manufacture two 4ft clocks to feature in the brand new studios in London. Based on an old style train station clock the simple dial needed to be clear and easy to read with an antique white face in a metallic burnished bronze colour bezel.   Good Directions clock on the new ITV set for Daybreak   Of course all this was top secret before the show went live on 6th September and we were delighted to receive such a prestigious order. It didn’t give us much time however as they needed the clocks ready for the press launch the week before but working all hours we got the clocks ready on time. Although simple in design, state of the art technology was used to be sure the clocks would run on time. Obviously with potentially millions of people seeing the clocks every morning they need to be accurate and this is why the most advanced technology was used for our controller to e

Just weeks before the launch of the new and much talked about breakfast TV show ‘Daybreak’ we were approached to manufacture two 4ft clocks to feature in the brand new studios in London. Based on an old style train station clock the simple dial needed to be clear and easy to read with an antique white face in a metallic burnished bronze colour bezel.   Good Directions clock on the new ITV set for Daybreak   Of course all this was top secret before the show went live on 6th September and we were delighted to receive such a prestigious order. It didn’t give us much time however as they needed the clocks ready for the press launch the week before but working all hours we got the clocks ready on time. Although simple in design, state of the art technology was used to be sure the clocks would run on time. Obviously with potentially millions of people seeing the clocks every morning they need to be accurate and this is why the most advanced technology was used for our controlle